Digital strategy · Communication · Marketing
A digital strategy that brings order and delivers results
Website, content, social media, campaigns and digital tools all pulling in the same direction. I help you work out what to do, in what order and how to measure it, in plain language and with concrete goals.
What I do
From strategy to everyday communication
One view across your whole digital presence, instead of lots of providers who don’t talk to each other.
Strategic consulting
Goals, priorities, budget
We look at where you are today and where you want to get to, and build a realistic digital plan, step by step.
Communication and content
A clear, consistent message
Website copy, an editorial plan and a tone of voice that quickly explain what you do and why to choose you.
Digital marketing
Social, email and campaigns
Google and social media campaigns, email marketing and remarketing, connected to your website and measured on conversions.
Multilingual communication
English, Spanish, Italian
Content adapted to each market, not just translated, so you communicate well with customers in different countries.
AI in your processes
Useful tools, not trends
Using artificial intelligence for content, translation and automation, where it saves time without losing quality.
Data and tracking
Decisions based on numbers
Google Analytics, conversions and simple reports to see what’s working and where to invest your time and budget.
The Komuniki method
Technology and communication in the same project
This is where Komuniki comes from: bringing software development and communication together. Because a digital project works when it’s technically solid and speaks well to people.
Digital tools chosen and configured for your goals, not the other way round.
Simple experiences that don’t waste your customers’ time.
Every action has a measurable goal: enquiries, requests, sales.
A consistent brand story across your website, social media and campaigns.
How I work
From chaos to a plan
Listening
I get to know your project, your audience and what you’ve done so far.
Analysis
Website, channels, competitors and data: where you’re strong and where you’re missing opportunities.
Plan
A written strategy with clear priorities, timelines and KPIs.
Action and measurement
We put the plan into practice together and adjust it based on results.
Projects
Digital strategies I’ve delivered
Projects where technology and communication work together.
Guides
Ideas for your strategy
Short reads to get off to a good start.
Digital strategy, without the jargon
What is a digital strategy?
It’s the plan that connects your business goals to your digital tools: website, content, social media, campaigns and tracking. It helps you decide what to do, in what order and how to tell if it’s working.
Who needs digital strategy consulting?
Businesses that already have a website or channels but aren’t seeing results, those launching a new project, and those working with several providers who want an overall view.
Do you also put the strategy into practice?
Yes. I can handle development, SEO, content and campaigns directly, or work alongside your team or your providers.
Do you work with companies in other countries?
Yes. I work in English, Spanish and Italian with businesses and professionals in Spain, Italy and other countries, remotely as well.
How are results measured?
With concrete goals agreed at the start, such as enquiries, requests or sales, and Google Analytics set up to measure them.
Want to bring order to your digital presence?
Tell me about your project: I’ll suggest a clear first plan, with no obligation.